on life, ambitions, and dreams


Posts Tagged ‘Mike Elgan’

How to Fail at Writing One Blog Post a Day

NaBloPoMo-Content_CalendarOn average, it takes me four hours to write, edit, and post a new blog. The end time is extended if I have to find an image to accompany the post. And, no matter how hard I try, I’m always fighting with WordPress to correct formatting issues (shakes fist!). Knowing this, when I sat down to write last night’s post at 9:38pm, did I really expect to meet my posting deadline of 11:59pm Wednesday?

Actually, I did.

That post was supposed to be a quick paragraph or bullet point rebuttal about Mike Elgan’s article but turned in to one of the most epic blogs I’ve ever written on here. It went in a direction that I wasn’t expecting it to go—which I love with all my creative heart, but not when I’m on a deadline—and since I write about a topic I know a lot about, I had a lot to say.

Don’t you love it when you underestimate yourself?

Here’s what needs to change if I am going to meet my NaBloPoMo goal:

Limit epic blog posts to 2 per week. The problem with epic blog posts is you don’t know they’re going to be epic until you finish writing them. I need to simplify my mind and just hit publish. If it’s taking me forever to write, I need to break it up into two posts. Whatever. Say what I need to say, edit, format, publish, done.

Start writing before 10pm at night. I have a calendar of ideas swimming around on paper and inside my head, but I have not outlined every post or written them in advance.

My NaBloPoMo buddy asked if it’s considered cheating if you write a post in advance. I looked at him and said, very seriously, “Yes, of course it is,” before turning my head and smiling. I may have a content calendar, but maybe there could be something to his strategy.

This blog project is what I do in my “spare” time, which means it comes after “work.” If I want to spend quality time with my husband at night, some things need to change.

Book Publishers are Not Tech Companies

My biggest gripe about people who write about “revolutionizing” the book publishing world is that it’s written by people who don’t know the publishing world. And my biggest frustration with the book publishing world is that the industry is broken.

Publishers are steeped in tradition and stuck in the ways that were started during the golden age of publishing in America, which began in the 1920s. This was when Mr. Alfred A. Knopf was President of Knopf Publishing before it was acquired by Random House in 1960. This was the time when authors were truly wined and dined by the publishers as a way to nurture to their brilliance. Publishers see books as representations of our culture and the intellectual property of the authors. Art.

While this is true, book publishing is also a business and books are commodities that are developed, invested in, promoted, and sold. And for some reason publishers have not caught up with magazine publishers who see what they work on and create as part of a business that should adapt and change with the times. My hypothesis is that it’s apparent that magazine publishers are a form of media because they are dependent on advertising dollars to subsidize their printing; books are supported by book sales.