on life, ambitions, and dreams

Coming to WordCamp Seattle: How to Promote Your Blog Without Losing Your Soul

WordCamp Seattle 2012 Schedule

What’s the one thing that most bloggers hate to do? It’s a verb that starts with the letter “p” and has a lot of work in between.

If you guessed, “promote” and are cringing on the other side of the screen, then keep reading.

This Saturday I’ll be giving a talk at WordCamp Seattle 2012 about how to conquer your fear of the big, bad “p” and learn how to promote your blog without losing your soul. Here’s what I’ll be talking about:

Congratulations, you have a brand new blog! But how do you get people to read it? ‘Promotion’ is something you need to learn if you want anyone to see the website that you’re putting a lot of time into working on. We’ll talk about how you can leverage social networks and social bookmarking sites to gain readers and how to build relationships with other bloggers who will help you out along the way. By the end of this session you’ll know how to market your blog without losing your soul.

Unfortunately WordCamp Seattle is already sold out. But if you’d like to attend, you can try and snag a ticket that people are posting for sale over here on the registration page and also on Twitter.

After my talk, I’ll post a recap with a quick-and-dirty checklist of how to promote your blog posts (in a non-self-promotional way) after you press “publish.” So stay tuned!

If you are a blogger, what tips do you have on how to promote your blog posts after you publish?

Leave your tips in the comments and I’ll give you a shout-out during my talk and in the recap.

Update: Slides from my presentation are up — plus what it was like to lead my first solo talk.

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7 Responses

  1. My current pattern of promotion mainly involves sharing blog content out to my organically-grown network on Twitter, Facebook, and Google+.  I also publish a weekly email newsletter that (among other things) highlights one or two previous blog posts.

    I’m looking forward to meeting you this weekend.  If you want to see me give a quick “copyright 101” primer and then launch into a big rant about how current copyright law is seriously broken, well, that’s my morning talk 🙂

    1. Awesome, the newsletter is one tactic that a lot of poeple use but I have yet to implement (for my blog at least(! Thanks for sharing, Aaron, and I will take you up on that offer to watch your rant. See you this weekend!

  2. My current pattern of promotion mainly involves sharing blog content out to my organically-grown network on Twitter, Facebook, and Google+.  I also publish a weekly email newsletter that (among other things) highlights one or two previous blog posts.

    I’m looking forward to meeting you this weekend.  If you want to see me give a quick “copyright 101” primer and then launch into a big rant about how current copyright law is seriously broken, well, that’s my morning talk 🙂

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